Overview

Benchmarking, although a popular practice, often falls short of its true potential and can even mislead an organization. In this webinar we’ll guide you through a comprehensive process for optimal benchmarking, covering key aspects from planning and conducting through analyzing and evaluating.

We‘ll cover essential elements such as defining clear objectives, choosing the right benchmarks, selecting reliable sources and avoiding data overload.

We will emphasize context and the critical distinction between correlation and causation, using real-world examples to highlight how data alone may not provide the complete story.

By translating data into actionable insights, nonprofits can unlock the power of benchmarking for strategic decision-making, drive meaningful change, and advance their mission.

Presenters

Douglas Boedeker, CPA, CMA, Partner, Marcum LLP
Julie L. Jones, CPA, National Leader, Nonprofit & Social Sector, Marcum LLP

CPE CREDITS